ScriptHooks Blog

Product updates, content strategies, and insights for creating viral content that converts

Kurt Vonnegut Story Shapes
January 14, 2026 • 10 min read

Kurt Vonnegut's 8 Story Shapes: The Hidden Framework Behind Viral Videos

The same story shapes Vonnegut mapped in the 1990s now drive the most viral content on TikTok, YouTube, and Instagram.

Storytelling Framework
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ScriptHooks API for Agencies
January 14, 2026 • 8 min read

Stop Guessing at Hooks. Start Searching.

The ScriptHooks API gives you programmatic access to 3,400+ proven video hooks. Filter by niche, emotion, archetype, and platform.

API For Agencies
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How to Use ScriptHooks Complete Guide
January 9, 2026 • 12 min read

How to Use ScriptHooks: Complete Guide

Master every feature - from trending analysis to custom brand voices. Learn what each tool does and how to use them together for maximum impact.

Tutorial Getting Started
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Hook Styles & Content Angles Feature Update
January 3, 2026 • 5 min read

You Spoke, We Listened: Introducing Hook Styles & Content Angles

Your feedback shaped our biggest update yet. 13 new ways to control your content generation - because you asked for it.

Product Update Features
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Repetitive content concept
January 3, 2026 • 7 min read

Parrot Index Collapse: Why Repetition Is Killing Influencer Credibility

When everyone says the same thing, no one is really saying anything. Understanding the collapse of repetitive content and how to survive it.

Thought Leadership Strategy
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MrBeast curiosity loops strategy
January 7, 2026 • 8 min read

How MrBeast Uses Curiosity Loops (And You Can Too)

Breaking down MrBeast's leaked retention framework and the psychology behind curiosity loops that keep viewers watching.

Strategy Creator Insights
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Data analytics and insights
Coming Soon

We Analyzed 1,000+ Viral Scripts. Here's What We Found.

Data-driven insights from analyzing viral content across TikTok, Instagram, and YouTube Shorts.

Research Data
Content strategy and planning
Coming Soon

The Content Angle Framework: 6 Ways to Never Run Out of Ideas

Master the art of approaching any topic from multiple strategic perspectives for endless content variety.

Tutorial Strategy