What is Hook Finder?
A searchable database of hooks extracted from top-performing short-form videos across TikTok, YouTube Shorts, and Instagram Reels. Unlike AI-generated hooks, these are real hooks from real viral videos with verified view counts.
Search and filter hooks
Use the search bar to enter a topic or keyword. Apply filters:
- Platform — TikTok, YouTube Shorts, Reels
- Niche — fitness, finance, tech, beauty, etc.
- Hook style — question, statement, statistic, story, challenge
- Engagement range — filter by view count or like count
Results are sorted by performance by default.
Use the “Hook Style” filter to study specific patterns. If question-based hooks dominate your niche, you know to open videos with a question. Data beats intuition.
Analyze hook patterns
Each result shows the hook text, source video metrics, niche, platform, and hook style tag. Look for patterns — which styles dominate your niche? Which opening structures drive the most engagement? This data-driven approach replaces guesswork with evidence.
Save and organize hooks
Click the bookmark icon to save hooks to your library. Create collections (e.g., “Fitness Hooks Q1,” “Finance Story Hooks”). Saved hooks are accessible from your dashboard anytime.
Send hooks to other tools
Click “Use in Script Generator” to auto-populate the Script Generator with a selected hook. Click “Create Variations” to send it to Hook Generator for AI-powered variations. This creates a seamless research-to-creation pipeline.
Hook Finder is completely free — it doesn’t use any credits. Use it as much as you want for research before spending credits on generation.
Frequently Asked Questions
Yes, Hook Finder is 100% free with no credit cost. Browse, search, filter, and save as many hooks as you want.
New hooks are added daily from trending videos across all supported platforms. The database currently contains hooks from over 2 million videos.
Yes. Use the engagement range slider to filter hooks from videos with specific view counts — useful for finding hooks from mega-viral content.
Hook Finder discovers real hooks from existing viral videos (research tool). Hook Generator uses AI to create new hook variations from your input (creation tool). Use Finder first for research, then Generator for custom hooks.